The new Citizen Tsuyosa 37mm Automatic Collection

First presented in 2022, inspired by a popular model from the late 1990s (even though its design screams 1980s), the Citizen Tsuyosa instantly became a hit. And for obvious reasons… With its trendy design playing on the vibe of elegant sports watches, its vibrant and fun colours, its solid automatic movement and a rather unbeatable price, considering we’re talking about a venerable integrated manufacture, the recipe proved very successful. Now, the watch that has taken its name from the word for strength in Japanese will become slightly less strong. Indeed, we’re here to talk about the much anticipated reduced version, the new Citizen Tsuyosa 37mm. 

The now famous 40mm Citizen Tsuyosa

With this collection presented about 3 years ago, Citizen…

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