Google (NASDAQ:GOOG) is reportedly in late-stage talks to acquire AdHawk Microsystems, a Canada-based startup specializing in eye-tracking technology for augmented and virtual reality devices, according to Bloomberg.
The acquisition, valued at $115 million (including $15 million in performance-based payments), could be completed as soon as this week. If finalized, AdHawk would become part of Google’s Android XR team, which is focused on integrating artificial intelligence into headsets and smart glasses.
As Google pushes deeper into AI-driven hardware, the company on Wednesday launched its latest open-source AI models, Gemma 3, designed to run efficiently on a single graphics processing unit (GPU) or tensor processing unit (TPU). Built from the same research