Google Targets Acquisition of High-Profile Startup Once Coveted by Facebook and Backed by Tech Giants and Ray-Ban

google Reportedly Nearing Acquisition of Eye-Tracking firm AdHawk Microsystems for $115 Million Table of Contents google Reportedly Nearing Acquisition of Eye-Tracking firm AdHawk Microsystems for $115 Million AdHawk’s Expertise and Google’s AR/VR Ambitions Strategic Implications for Google Google’s History with Smart Glasses Conclusion Google’s $115M Gamble: Will AdHawk Microsystems’ Eye-Tracking Tech Reignite the Smart Glasses … Read more

Google is planning to buy a startup that Facebook wanted to in 2022; and is now funded by Samsung, Intel, HP and RayBan

Alphabet Inc’s Google is in reportedly in the final stages of acquiring AdHawk Microsystems Inc, a Canadian developer of eye-tracking technology, for $115 million, signaling a renewed push into headsets and smart glasses, according to sources familiar with the deal. Incidentally, Google is a pioneer of smart glasses technology, releasing a device called Google Glass … Read more

AdHawk Deal for Smart Glasses, New Gemma 3 Models Unveiled

Google (NASDAQ:GOOG) is reportedly in late-stage talks to acquire AdHawk Microsystems, a Canada-based startup specializing in eye-tracking technology for augmented and virtual reality devices, according to Bloomberg. The acquisition, valued at $115 million (including $15 million in performance-based payments), could be completed as soon as this week. If finalized, AdHawk would become part of Google’s … Read more