Creative work

MINI introduces character-led storytelling platform in new global campaign via Jung Von Matt

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United Kingdom – MINI has unveiled a new global brand campaign, marking its first major international product push under Jung von Matt as lead creative agency and introducing a character-led storytelling platform that brings the MINI Cooper range to life through the imaginative lens of a single protagonist. Built around a modular narrative system, the … Read more

Apple’s Shot on iPhone Chinese New Year film blends live action with stop-motion craft

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China – Apple has launched Glad I Met You, its annual Shot on iPhone film celebrating Chinese New Year, directed by award-winning filmmaker Bai Xue and captured entirely on iPhone 17 Pro.  The mixed-media short blends live-action storytelling with handcrafted stop-motion animation to tell the story of Lin Wei and a lost dog named Little … Read more